Anwar Masih, Chief Strategy & Transformation Officer at A.T.M Management Consulting passionately argues the case for ‘Progressive Transformation’ v Ad-hoc change underpinned with his twenty year plus strategic transformational experience complemented with his joint industry-wide research working with Prof. John McGee (Expert in his fields) which has led development of A.T.M’ unique Progressive Transformational Model & 5-P ‘Built-to-Last’ Business Model & Framework that is truly designed to transform your organisation and helping you becoming a Strategic Intelligent Enterprise that is ‘Built-to-Last’ and fit for tackling the 21st Century Challenges head-on.

Our experience and our industry-wide research indicates that embarking too quickly on radical transformation is often highly disruptive & destructive, which often tends to destroy-value rather than create-value. This is because inadequate care is taken to assess that Client’s people often lack appropriate Core Competencies & Capabilities that are fundamental to (a) Create & develop a correct Transformational Road-map (b) Execute the Transformational Road-map (c) maintain & sustain the long-term Strategic Transformation Roadmap & programme. In our experience & industry-wide observation, most Transformational Programme are incorrectly labelled and are typically glorified ad-hoc Change Programmes.

Our Progressive Transformation Business Model, Framework, Operating Model and the underpinning Processes part of A.T.M’s 3-Stage Value-Creating Strategic Transformation proposition that is built progressively ‘layer-by-layer’ flexible in the way that it engages with the Clients’ people at all levels, within all of the company's business functions and provides seamless knowledge transfer and transition through hands-on engagement with clients' internal staff in order to build essential Core Competencies & Capabilities required for the next advanced-level Strategic Transformation. Our focus is to develop our Client’s internal Strategic Core Competencies & Capabilities that are essential to maintain & sustain long-term Strategic Transformation